Business Courses

Fully understand the definition of entrepreneurship.
See entrepreneurship as a serious career alternative & income creation opportunity.
Identify the true traits & characteristics of successful entrepreneurs.
Clarify their entrepreneurship intention.
Identify their personal strengths and how they can use them to be great entrepreneurs.
Acquire self-awareness on their natural talents and how to use them as entrepreneurs.
Evaluate personal potential as business resources.
Discover their own personalities to apply in their entrepreneurship journey.
Know the four types of entrepreneurial motivations.

Differentiate different types of business ownership.
Identify advantages and disadvantages of the different types of business ownership.
Know and understand the three types of business approaches.
Identify the advantages and disadvantages of the three types of business approaches.
Set achievable inspiring business goals effectively with MAPS.
Applying understanding of types of business ownership and approaches.
Apply understanding of marketing, advertising and sales.
Identify the right market to serve needs and problems.
Understand the importance of doing market surveys.
Use the best tools to create effective market surveys.
Construct and conduct surveys for market research.

Clearly define creativity & innovation.
Differentiate creativity from innovation.
Understand creativity & innovation in entrepreneurship in solving market needs.
Identify roadblocks to creativity.
Apply the 4 stages of the Creative Process.
Understand and apply SWOT Analysis.
Translate market survey analysis to ideas for products / services, etc.
Create competitive advantages to differentiate their product from other competitors.
Understand and clarify the definition of each terms in the basic foundation of their business; vision, mission, position & values.
Develop the basic foundation of their business; vision, mission, position & values.

Understand the 4P’s (Products, Price, Place, Promotions) of the marketing plan.
Identify the different winning marketing strategies available for their businesses.
Set up their social media guide (Instagram layout) and basic content marketing.
Understand the importance of financial planning and accounting statement.
Understand systematic cashflow management.
Identify the elements of a winning business plan.
Understand the purpose of having a winning business plan or your businesses.
Craft a winning business plan for their businesses.